Alfred e neuman images

Alfred E. Neuman

Mascot for Mad magazine

"Alfred Neuman" redirects here. For other uses, see Alfred Neumann (disambiguation) and Alfred Newman (disambiguation).

"What, me worry?" redirects here. For the album, see What, Me Worry? (album).

Alfred E.

Neuman is the fictitious mascot and cover boy of the American humor magazine Mad. The character's distinct smiling face, gap-toothed smile, freckles, red hair, protruding ears, and scrawny body date back to late 19th-century advertisements for painless dentistry, also the origin of his "What, me worry?" motto.

The magazine's founder and original editor, Harvey Kurtzman, began using the character in He was named "Alfred E. Neuman" (a name Kurtzman had previously used in an unconnected way) by Mad's second editor Al Feldstein in Neuman's likeness has appeared on all but a handful of the magazine's covers, over issues. He has almost always been rendered in a front view but has occasionally been seen in silhouette, or directly from behind.[1]

Character description

Neuman's most prominent physical feature is his gap-toothed grin, with a few notable exceptions.

On the cover of issue # (January ), Neuman was featured with E.T. the Extra-Terrestrial. The cover showed E.T. using his famous "healing finger" to touch Neuman's mouth and regenerate the missing tooth. The cover of issue # (November ), the first to be produced following the 9/11 attacks in the United States, showed a close-up of Neuman's face, but his gap was now filled with an American flag.

A text gag on the cover of issue # (June ) claimed that the UPC was really a "Close-up Photograph of Neuman's Missing Tooth".

Mad comic book character logo name Alfred E. Neuman is the fictitious mascot and cover boy of the American humor magazine Mad. The character's distinct smiling face, gap-toothed smile, freckles, red hair, protruding ears, and scrawny body date back to late 19th-century advertisements for painless dentistry, also the origin of his "What, me worry?" motto.

Despite the primacy of Neuman's incomplete smile, his other facial features have occasionally attracted notice. Artist Andy Warhol said that seeing Neuman taught him to love people with big ears.[2]

In , Mad published letters from several readers noting the resemblance between Neuman and England's King Charles, then nine years old.[3] Shortly thereafter, an angry letter under a Buckingham Palace letterhead arrived at the Mad offices: "Dear Sirs No it isn't a bit&#;&#; not the least little bit like me.

So jolly well stow it! See! Charles.

  • Mad comic book character logo name ideas
  • List of comic book character names
  • P." The letter was authenticated as having been written on triple-cream laid royal stationery bearing an official copper-engraved crest. The postmark indicated it had been mailed from a post office within a short walking distance of Buckingham Palace. Unfortunately, the original letter disappeared in the 80's while on loan to another magazine and has never been located.[1]

    For many years, Mad sold full-color prints of the official portrait of Neuman through a small house ad on the letters page of the magazine.

    In the early years, the price for one picture was 25 cents, three for 50 cents, nine for a dollar, or 27 for two dollars. The ad frequently stated that the prints were "suitable for framing or wrapping fish".

    History

    Origins

    Image

    The precise origin of the image used for Alfred E.

    Neuman is unknown. Among the earliest known images is an advertisement for Atmore's Mince Meat, Genuine English Plum Pudding. Author Maria Reidelbach wrote, "Dating from , this is the oldest verified image of the boy The kid's features are fully developed and unmistakable, and the image was very likely taken from an older archetype"[1]

    An older "archetype" was discovered in an advertisement for the comical stage play The New Boy, which debuted on Broadway in The image is nearly identical to that which appears in the Atmore's ads.[4] A description of the stage play's advertisement was published in the October 31, , Hartford Courant, using words that could easily be describing the character of Alfred E.

    Neuman. The paper reported that the "comic red-headed urchin with a joyous grin all over his freckled face, whose phiz [face] is the trademark of the comedy, is so expressive of the rollicking and ridiculous that the 'New York Herald' and the 'Evening Telegram' have applied it to political cartoon purposes."[5] Elements of the plot of the play explain why the character has adult and childlike features, why the character is dressed as he is, and how he may have lost his teeth.[4] The original New Boy image was published with a two-part phrase that is similar in tone to Neuman's, "What?

    Me Worry?" catch phrase: "What's the good of anything?&#;&#; Nothing!"[4]

    Similar faces turned up in advertising for "painless" dentistry. According to original Mad publisher William Gaines, Neuman had his origin in Topeka with the Painless Romine Topeka Dental College, actually a dental group at Kansas Avenue, at the office of William Romine&#;&#; often misspelled as Romaine&#;&#; , a dentist who resided and practiced in Wichita.[6][7] A face virtually identical to Neuman's appears in the issue of the University of Minnesota humor magazine The Guffer above the caption "Medic After Passing Con Exam in P.

    Chem." Another identical face shows up in the logo for Happy Jack Beverages, a soda drink produced by the A. B. Cook company in An almost-identical image appeared as "nose art" on an AmericanWorld War IIbomber, over the motto "Me Worry?" (this painted face was sometimes referred to as "The Jolly Boy").[8]

    Neuman's image was also used negatively, as a "supporter" of rival political candidates, with the idea that only an idiot would vote for them.

    In , those opposing Franklin Delano Roosevelt's third-term reelection bid distributed postcards with a similar caricature bearing the caption, "Sure I'm for Roosevelt". In some instances the "idiot" implication may have been used as a Jewish caricature, as Carl Djerassi's autobiography claims that in Vienna after the Anschluss, he saw posters with a similar face and the caption Tod den Juden ("Death to Jews").

    In , Eastern Michigan University held an exhibit and symposium on the evolution of Neuman images, dating back to [9][10]

    Name

    The EC editors grew up listening to the radio, and this was frequently reflected in their stories, names, and references. The name "Alfred E.

    Neuman" derived from comedian Henry Morgan's "Here's Morgan" radio series on Mutual, ABC and NBC. One character on his show had a name that was a reference to composer Alfred Newman, who scored many films and also composed the familiar fanfare that accompanies 20th Century Fox's opening film logo.[11] The possible inspiration for Henry Morgan was that Laird Cregar portrayed Sir Henry Morgan in The Black Swan () with Tyrone Power, and the Oscar-nominated score for that film was by Newman.

    Listening to the sarcastic Morgan's brash broadcasts, the Mad staff took note and reworked the name into Neuman, as later recalled by Kurtzman:

    The name Alfred E. Neuman was picked up from Alfred Newman, the music arranger from back in the s and s. Actually, we borrowed the name indirectly through The Henry Morgan Show.

    He used the name Newman for an innocuous character you'd forget in five minutes. So we started using the name Alfred Neuman. The readers insisted on putting the name and the face together, and they would call the "What, Me Worry?" face Alfred Neuman.[11]

    In , longtime editor Nick Meglin offered a streamlined, exasperated version of Neuman's origins:

    Oh, don't ask me about Alfred E.

    Neuman. That story is so old and so meaningless. Does the average Playboy reader care about where the rabbit came from? It's just a symbol that lets you know what's on the inside. It's just a name we made up. We had 20, and that's the one we settled on.[12]

    Motto

    Neuman's famous motto is the intellectually incurious "What, me worry?" This was changed for one issue to "Yes, me worry!" after the Three Mile Island accident in On the cover of current printings of the paperback The Ides of Mad, as rendered by long-time cover artist Norman Mingo, Neuman is portrayed as a Roman bust with his catchphrase engraved on the base, translated into Dog Latin&#;&#; Quid, Me Anxius Sum?

    Mad magazine

    Harvey Kurtzman first spotted the image on a postcard pinned to the office bulletin board of Ballantine Books editor Bernard Shir-Cliff.

    "It was a face that didn't have a care in the world, except mischief", recalled Kurtzman.

    Mad comic book character logo name generator Alfred E. Neuman is the mascot of MAD. He made his magazine debut in , on the cover border of issue # He appears on the cover of most issues of MAD Magazine, sometimes with his girlfriend Moxie Cowznofski. Sometimes he appears as a famous celebrity, charactpolitician.

    Shir-Cliff was later a contributor to various magazines created by Kurtzman.[13]

    In November , the image made its Mad debut on the front cover of Ballantine's The Mad Reader, a paperback collection of reprints from the first two years of Mad. The character's first appearance in the comic book was on the cover of Mad #21 (March ), in a tiny image as part of a mock advertisement.

    A rubber mask bearing his likeness with "idiot" written underneath was offered for $ (equivalent to $15 in ).

    Mad switched to a magazine format starting with issue #24, and Neuman's face appeared in the top, central position of the illustrated border used on the covers, with his now-familiar signature phrase "What, me worry?" written underneath.

    Initially, the phrase was rendered "What? Me worry?" These borders were used for five more issues, through Mad #30 (December ).

    The character was also shown on page 7 of Mad #24 as "Melvin Coznowski" and on page 63 as "Melvin Sturdley". In later issues he appeared as "Melvin Cowsnofsky" or "Mel Haney". In Mad #25, the face and name are shown together on separate pages, as are Neuman and Mel Haney.

    The crowded cover shot on Mad #27 marked Neuman's first color appearance.

    Mad #24 had two appearances by a different Alfred E. Neuman, portrayed as a little man in a traditional morning suit, with a mustache, slicked-over hair, and spectacles.

    Al Feldstein took over as Mad's editor in , and he seized upon the face:

    I decided that I wanted to have this visual logo as the image of Mad, the same way that corporations had the Jolly Green Giant and the dog barking at the gramophone for RCA.

    This kid was the perfect example of what I wanted. So I put an ad in The New York Times that said, "National magazine wants portrait artist for special project". In walked this little old guy in his sixties named Norman Mingo, and he said, "What national magazine is this?" I said "Mad," and he said, "Goodbye." I told him to wait, and I dragged out all these examples and postcards of this idiot kid, and I said, "I want a definitive portrait of this kid.

    I don't want him to look like an idiot&#;&#; I want him to be loveable and have an intelligence behind his eyes. But I want him to have this devil-may-care attitude, someone who can maintain a sense of humor while the world is collapsing around him." I adapted and used that portrait, and that was the beginning.

    Mingo's defining portrait was used on the cover of Mad #30 in late as a supposed write-in candidate for the presidency, and it fixed his identity and appearance into the version that has been used ever since.[14] In November , Mingo's original cover art sold at auction for $, Mingo painted seven more Neuman covers through and became the magazine's signature cover artist throughout the s and s.

    He produced 97 Mad covers in total and illustrated dozens of additional cover images for Mad's many reprint Specials and its line of paperbacks.[15][16]

    During Mingo's absence, Frank Kelly Freas rendered Neuman for Mad from to Mingo's total surpassed Freas' in , and his leading status endured until , when current contributor Mark Fredrickson became the most prolific Mad cover artist with his 98th cover.

    Neuman has appeared in one form or another on the cover of nearly every issue of Mad and its spinoffs since that issue and continuing to the present day, with a small handful of exceptions. Two such departures were Mad # (September ) which replaced Neuman's image with that of Pac-Man, and Mad # (December ) which instead featured the message "Pssst!

    Keep This Issue Out of the Hands of Your Parents! (Make 'Em Buy Their Own Copy!)". Even when Neuman is not part of the cover gag, or when the cover is entirely text-based, his disembodied head generally appears in miniature form. The most notorious Neuman-free cover was # (April ), which featured a human hand giving the profane "middle finger" gesture while declaring Mad to be "The Number One Ecch Magazine".[17] Some newsstands that normally carried Mad chose not to display or sell this issue.[18]

    Neuman's ubiquity as a grinning cover boy grew as the magazine's circulation quadrupled, but the single highest-selling issue of Mad depicted only his feet.

    The cover image of issue #,[19] spoofing the film The Poseidon Adventure, showed Neuman floating upside-down inside a life preserver. The original art for this cover was purchased at auction in for $2, by Annie Gaines, the widow of Mad founder and publisher William Gaines, and subsequently given on permanent loan to Mad writer Dick DeBartolo.[20] The image was copied in for issue # by famed illustrator Mick McGinty,[21] spoofing the hit film Titanic.

    Legacy

    In other media

    In late , Mad released a 45 rpm single entitled "What&#;&#; Me Worry?" (ABC-Paramount ), by "Alfred E. Neuman and His Furshlugginer Five", featuring an uncredited voice actor singing as Neuman.

    Mad comic book character logo name ideas: Mickey Mouse is arguably the most famous and well-known cartoon character ever. Though not as rambunctious and mischievous as he once was, this iconic character remains a symbol of goodwill.

    (The B-side of the single, "Potrzebie", is an instrumental.)[22]

    A live-action version of Neuman&#;&#; an uncredited actor wearing a mask&#;&#; appears briefly in the film Up the Academy which was originally released to theaters as Mad Magazine Presents Up the Academy.

    Mad later pulled its support from the film, and all footage of the Neuman character was excised from North American home video and television releases, although it was reinstated for the DVD release.

    Neuman appeared occasionally in the early seasons of MADtv during sketches and interstitials, and briefly appeared in the animated TV series Mad.

    Supreme Court case

    In , the origins and of the Neuman image made it all the way to the Supreme Court of the United States. A small publisher sued the parent company of Mad magazine, claiming infringement of a of the Neuman character's image. Mad asked readers to find earlier images of the character in an attempt to show it was part of the public domain.[23] The Court ruled in favor of Mad, and found the holder could not prove that all prints manufactured by her husband, the original holder, carried a valid notice.

    Furthermore, the court ruled the original holder "most derelict in preventing others from infringing his " given widespread use of similar images over the decades.[24][25]

    Politics

    The August cover of National Lampoon features a Frank Kelly Freas illustration that merges the features of William Calley Jr.

    with those of Alfred E. Neuman. The words "What, My Lai?" appear beneath the illustration.

    During the presidency of George W. Bush, Neuman's features were frequently merged with those of Bush by editorial cartoonists such as Mike Luckovich and Tom Tomorrow. The image has also appeared on magazine covers, notably The Nation.[26] A large Bush/Neuman poster was part of the Washington protests that accompanied Bush's inauguration.

    The alleged resemblance between the two has been noted more than once by Hillary Clinton. On April 11, , speaking to reporters, she said "We're in a very dangerous fiscal situation, and this administration is Alfred E. Neuman - what, me worry?"[27] On July 10, , speaking at the Aspen Institute's Ideas Festival, she said, "I sometimes feel that Alfred E.

    Neuman is in charge in Washington," referring again to Bush's purported "What, me worry?" attitude.[28]

    At the October Alfred E. Smith Memorial Foundation Dinner, then-presidential candidate Barack Obama joked, "It's often been said that I share the politics of Alfred E. Smith. And the ears of Alfred E. Neuman."[29]

    Neuman also appeared as himself in a political cartoon[vague], after Newsweek had been criticized for using computer graphics to retouch the teeth of Bobbi McCaughey.

    The cartoon was rendered as a split-screen comparison, in which Neuman was featured on the cover of Mad with his usual gap-toothed grin, then featured on the cover of Newsweek, but with a perfect smile.

    During an interview on May 10, , President Donald Trumpsaid "Alfred E. Neuman cannot become president of the United States", in reference to presidential candidate Pete Buttigieg.[30] After Buttigieg said he did not know who Neuman was, Mad subsequently referenced Pete Buttigieg on social media.[31]

    Neuman's features have also been compared to others in the public eye, including Charles III, Rick Astley, Ted Koppel, Oliver North, and David Letterman.[14] German weekly Der Spiegel merged Neuman's likeness with that of then-candidate for British Conservative Party leadership Boris Johnson for their July 20, , issue.[32]

    Moxie Cowznofsky

    A female version of Neuman, named "Moxie Cowznofsky", appeared briefly during the late s, occasionally described in editorial text as Neuman's "girlfriend".

    She first appeared in Mad #44 (January ),[33] and was named "Moxie Cowznofsky" in the letters column of issue #48 (July ).[34] Neuman and Moxie were sometimes depicted side-by-side, defeating any speculation that Moxie was possibly Neuman in female guise. Her name was inspired by Moxie, a soft drink manufactured in Portland, Maine, which was sold nationwide in the s and whose logo appeared as a running visual gag in many early issues of Mad.

    References

    1. ^ abcReidelbach, Maria. Completely Mad: A History of the Comic Book and Magazine, New York: Little Brown, ISBN&#;
    2. ^Hajdu, David. "MAD Magazine News".

      List of video game character Mad (stylized as MAD) is an American humor magazine first published in It was founded by editor Harvey Kurtzman and publisher William Gaines, [2] launched as a comic book series before it became a magazine.

      The New York Times.

    3. ^"Letters Dept". Mad 38 (March ).
    4. ^ abcPeter Jensen Brown, The Real Alfred E,
    5. ^Hartford Courant, Oct 31, , Page 5
    6. ^Archived at Ghostarchive and the Wayback Machine: "A Tribute to MAD Magazine".

      YouTube.

    7. ^"Painless Romine - Kansapedia - Kansas Historical Society".
    8. ^"th III". Archived from the original on June 21, Retrieved July 10,
    9. ^"Mad Mumblings&#;:: View topic – Alfred E. Neuman History Show at EMU in Ypsilanti, Michigan". Archived from the original on January 22, Retrieved January 5,
    10. ^Kimberly Buchholz, "Winter Art Series starts off 'Mad'"Archived at the Wayback Machine, Focus EMU Online, Jan.

      8, , Eastern Michigan University

    11. ^ ab"Kurtzman, Harvey. "That Face on Mad'', February 6, ".
    12. ^"Durham resident Meglin to speak about his MAD life". Archived from the original on January 28, Retrieved December 3,
    13. ^Shir-Cliff, Bernard.

      "The Karate Lesson". Help!, October

    14. ^ abSweet, Sam (March 3, ). "A Boy with No Birthday Turns Sixty: The Long, Tangled History of Alfred E. Neuman". Retrieved April 8,
    15. ^"All Special Thumbs". Doug Gilford's Mad Cover Site.
    16. ^"Paperback Thumbs".

      Doug Gilford's Mad Cover Site.

    17. ^Cover image to Mad # at
    18. ^Michelle Nati, "12 More Of The Most Controversial Magazine Covers," 'Oddee' website, May 21,
    19. ^Cover image to Mad # at
    20. ^DeBartolo, Dick. Good Days and Mad: A Hysterical Tour Behind the Scenes at Mad Magazine.

      New York: Thunder's Mouth Press,

    21. ^"Mick McGinty (MAD Contributor - USA) | ". Retrieved October 26,
    22. ^"Alfred E. Neuman And His Furshlugginer Five – What - Me Worry? / Potrzebie". Discogs. Retrieved December 3,
    23. ^Sam Sweet (March 3, ). A Boy with No Birthday Turns Sixty: The long and tangled history of Alfred E.

      Neuman. The Paris Review, accessed 03 July

    24. ^Stuff v. E. C. Publications, Inc., U.S. (Supreme Court of the United States October 11, ) ("Synopsis Facts and opinion, F.2d Opinion Petition for writ of certiorari to the United States Court of Appeals for the Second Circuit.

      Denied")(affirming F.2d )

    25. ^Stuff v. E. C. Publications, Inc., F.2d , (United States Court of Appeals for the Second Circuit )(holding that findings, borne out by the evidence, that a great volume of nearly identical prints as the one which had been ed had appeared over a long period, and that plaintiff's husband, the original holder, had been most derelict in preventing others from infringing his supported inference that owner authorized or acquiesced in wide circulation of copies without notice so that the ed caricature was dedicated to the public, barring any suit for infringement)
    26. ^"The Nation November 13 ".

      November 13,

    27. ^, New York Daily News: Senator Hillary Clinton compares George W. Bush with Alfred E. Neuman
    28. ^Mahoney, Joe (July 12, ). "GOP Big Mad Over Hil Zinger". New York Daily News. Archived from the original on April 4,
    29. ^"Remarks at the Al Smith Dinner in New York City".

    30. Alfred e neuman what does the e stand for
    31. Mad magazine kid name
    32. Mad cartoon characters
    33. Alfred e neuman real person
    34. . October 16, Retrieved April 24,

    35. ^Lippman, Daniel; Restuccia, Andrew; Johnson, Eliana (May 10, ). "Trump's new nickname for Pete Buttigieg: 'Alfred E. Neuman'". Politico. Retrieved May 11,
    36. ^Forgey, Quint (May 11, ).

      Mad comic book character logo name maker

      Alfred E. Neuman is the fictitious mascot and cover boy of the American humor magazine Mad. The character's distinct smiling face, gap-toothed smile, freckles, red hair, protruding ears, and scrawny body date back to late 19th-century advertisements for painless dentistry, also the origin of his "What, me worry?" motto.

      "Mad magazine trolls Buttigieg on Trump nickname response". Politico. Retrieved May 13,

    37. ^Schindler, Jörg (July 20, ). "Mad in Britain: How Boris Johnson Turned the British against Europe". Der Spiegel. Retrieved July 23,
    38. ^"Mad #44 at Grand Comics Database".
    39. ^"Mad #48 at Grand Comics Database".

    External links

    Historicity

    In popular culture